Ash ElDifrawi, Psy.D., has built a reputation as a thought leader in clinical, social, and consumer psychology. He's been featured in The Economist, Forbes, Bloomberg, Fast Money, WSJ, NY Times, CNBC, Mashable, Crain's, Marketwatch, and Re/Code. He began his career as a practicing clinical psychologist and then transitioned into work as a marketing executive for some of the most prestigious and innovative companies in the world. Dr. ElDifrawi received his bachelor's degree in biology and master's degree in social science from the University of Chicago. He earned his doctorate in clinical psychology from the Chicago School of Psychology, completed his internship at the world-renowned Family Institute at Northwestern University, and then went on to be the inaugural fellow at the equally renowned Center for Family Health at the University of Chicago.  He has held senior positions at companies including Google, McKinsey, Wrigley, Gogo, and Redbox. Dr. ElDifrawi is currently the Chief Marketing and Customer Experience Officer at Redbox, America's leader in video and game rentals.  Dr. ElDifrawi also sits on the board of the Illinois Technology Association (ITA), and is still a licensed clinical psychologist in Illinois. 

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